CooperVision’s Best Practices Reveal Inaugural EYEdea Lab Findings at Vision Expo West

A panel at Global Contact Lens Forum at Vision Expo West presented findings from the inaugural CooperVision Best Practices EYEdea lab . Designed to help eye care professionals (ECPs) improve patient experiences and remain competitive amidst disruptive consumer healthcare purchasing trends, the EYEdea lab combined qualitative research on the floor of Optometry’s Meeting in June with follow-on quantitative consumer and ECP research,

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